The Benefits of Working with a Creative Professional. A good graphic designer is one of the first people you should talk to when you want to start professionally branding yourself. Like I said in my other posts, it’s not all about the logo and identity but those things should reflect your brand message uniquely. The [...]
This is Part Two in a series of blog posts aimed at helping small businesses create unique marketing strategies for themselves. You can view Part One Here. Do Your Customers Know the Real You? Think of this before you even think of marketing. Branding should be a a part of your business plan right beside [...]
A couple months ago, I gave a presentation in Norfolk Nebraska to some small business owners about branding, advertising and marketing. It’s something I’ve spoken about before but I’ve never wrote a blog post on it. Most people who know me, know that I grew up in Winside which isn’t too far from Norfolk. I [...]
The more I work with businesses just starting out or even businesses that have been around for a while the more I’m amazed by the ingenuity and hard work that owners put into their businesses. I’ve gone over this before but small business owners have to be knowledgeable about an incredible number of things. Marketing, [...]
