Archive for Perspective

how long can you afford not to be branded?

The cost of not having a professional brand.

Perspective on October 27th, 2010 No Comments

Recently I’ve been writing quite a few design proposals for clients. They cover the costs involved with their particular project, the time involved and what kind of work is included with the branding or web design project. It’s occurred to me though that perhaps it would be better to talk a little less about what [...]

from the perspective of a designer

5 Branding Mistakes Businesses Make.

Perspective on September 10th, 2010 1 Comment

It’s been an interesting few weeks. I’ve had the good fortune of meeting many business owners lately. I’m active in the Lincoln Chamber of Commerce, LIBA and early this week I had the good fortune of going to the first annual Stack Unconference in Omaha where I got to converse with other designers in my [...]

branding is not just for businesses

How small towns can benefit from design and identity.

Perspective on August 15th, 2010 No Comments

Most people who know me, know that I grew up in a small town called Winside in Northeast Nebraska. This is a town of about 400 people. It has an Elementary School, High School, general store and a couple bars. Your typical small town Nebraska fare. It’s got a lot going for it, my Grandma’s [...]

some basic blog info to get you started

About this whole blogging thing…

Perspective, small business education on June 26th, 2010 No Comments

I recently had an old friend contact me about setting up a blog. He’s a smart guy and just received his MFA in Visual Studies from the art school we went to together. He wanted to know about the best ways to go about setting up a blog and potentially selling some pieces of artwork. [...]